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Your Practice Was Always a Hospitality Business
AI isn't the threat to your practice. The real pressure is quieter: a genuine labor shortage and decades of administrative bloat that have buried the human side of care under faxes and busywork. Indie Health CTO Eric deRegt argues the way out isn't cutting headcount — it's using technology to clear the work nobody wants, then reinvesting that time into how a patient feels from the first call to the last goodbye.

When the Founder Can No Longer Be the Brand
A logo is where a brand starts. Infrastructure is where it scales. Founders who don't build this infrastructure create a growth ceiling. The transition from founder-as-brand to documented brand system is one of the most consequential operational shifts a scaling practice can make.

The Four-Step System for Building a Talent Pipeline
More than 60% of Rehab to Perform's 120-person staff came through the practice before they ever received a job offer. Josh Funk didn't get there by outspending competitors on job boards. He built a hiring system modeled on the patient acquisition funnel he'd already proven worked.

The Market Physical Therapy Always Wanted Is Finally Here
PT is winning. Referrals are pouring in. Every other MSK specialty is being told to send patients to PT instead of operating, injecting, or imaging.

How to Redesign Your PT Practice Around Patient Need
When Ben Barron talks about the PT market, he sounds like someone watching a winning team leave points on the board.
